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How much to ask for informal consulting?

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A coworker of mine asked me to help his friend out with some excel problems she is having. I am good with excel, so I agreed. We've talked and are all set to go, but I have no idea how much to ask for. It feels like simple stuff to me, but I use excel so much for reports that almost everything, other than complicated pivot table aspects feel simple to me. I have no idea how much to ask for per hour. I currently make less than I should per hour (something I am working on), so I want to ask for more than what I make at work, so that does not feel like a good guide.

I was planning on asking for a minimum, no matter how long this takes but am even coming up blank on that. I don't want to overcharge and would like to see if I can get more business out of this, but on the other hand, this is somewhat specialized work.

For the record, I'm going to help her link data across sheets and set up some means to do expense tracking and budgets. I'm expecting to ask her how she wants things to look and then set them up and explain how to use them.

I am in NYC and my google searches have led me to nothing. I have read some of the previous questions but am still feeling lost.

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